About
I built MaxedPixel for the small businesses
everyone else skips.
I'm the founder. Here's why I started this, who it's for, and how I work.
I'm the founder. Here's why I started this, who it's for, and how I work.
There's a gap in the market that nobody talks about. The big agencies charge $50,000 minimums and give your project to a junior. The freelancers on Upwork take half up front and stop responding after two weeks. And the website builders — Wix, Squarespace, Weebly — give you something that looks okay on a Tuesday and ranks nowhere on Google.
I watched this happen to good businesses. A kids party company that couldn't get phone calls because her site was buried on page 6. A bilingual academy managing 80 students in a spreadsheet because nobody had built her an enrollment system. A nail salon running her entire booking operation through Instagram DMs.
These aren't small problems. For a business doing $200K a year, a website that doesn't convert is costing tens of thousands in missed revenue. A booking system that doesn't work is costing hours every week.
I built MaxedPixel to be the partner that fills that gap. Real custom work. Real prices. Real support after launch. And a dashboard so you always know exactly what's happening with your site — not because I have to, but because that's what a real partner does.
I don't build things that need replacing in 18 months. Everything I ship is maintainable, documented, and yours.
I put my name on every project. If it's not right, I fix it — not because I have to, but because that's what accountability looks like.
Your dashboard is live from day one. You see every update, every milestone, every bill. No black box.
I cap engagements per quarter. Every customer I take on gets real attention — not a ticket number.
I build for small businesses that run like real operations, not side projects. Your tools should work as hard as you do.
I explain what I'm building, why I'm building it, and what it costs — in language that doesn't require a computer science degree.
Most agency About pages don't have this section. I think that's a mistake. Here's what I won't take on — and why.
MaxedPixel is founder-led, by design. That's not a limitation I'm apologizing for — it's the whole reason this works.
Founder-led means that when you work with MaxedPixel, you work with me directly. Not a junior assigned to your account. Not a project manager who passes messages back and forth. Me — the person who wrote this page, who will write your proposal, and who will build your site.
That's also why I cap engagements per quarter. I'd rather turn down work than give a customer 30% of my attention. If you're looking at this page and I'm at capacity, you can get on the waitlist — I'll reach out when I have a slot.
Right now, MaxedPixel is a boutique studio with a platform layer — every customer gets a dashboard, and that platform is getting smarter every quarter.
The goal is an ecosystem: a set of branded products (analytics, AI chat, reporting, templates) that run inside every customer's dashboard — so the platform becomes the product, not just the wrapper around the service.
None of this changes how I work with individual customers. The commitment is the same: real work, real prices, real support. The platform just makes the delivery better over time.
I'm based in Buffalo Grove, Illinois — about 30 miles north of Chicago. I work with businesses across the greater Chicago area and, since 2025, nationwide.
Time zone: Central. Availability: Mon–Fri, 9–6 CST. See local projects →
No discovery call needed. Tell me about your business and I'll have a proposal ready in 48 hours.